Wednesday, 11 March 2009

A recession start up company?

(02:12) Report

Mar. 11 - The timing was actually perfect for a handbag designer who launched a business just as the recession began.

Jane Marvel's handbags appeal to fashion conscious women who no longer want to spend thousands on high end designer handbags. The start up is hoping its eco-friendly vegan designs can eventually reach a mass consumer looking for value and style. Bobbi Rebell reports. SOUNDBITE: Jane Saidenberg, CEO, Jane Marvel