Sunday, 12 December 2010

Proof that a business based on happiness can change the world

Link to the article: The Independent

Twenty years ago, a young entrepreneur set up a travel company that aimed to do far more than turn a profit. Despite the recent recession, it's never been more successful. Mary Novakovich meets its founder.

Bruce Poon Tip was already on his fourth business when he launched Gap Adventures 20 years ago at the age of 23, with the help of two credit cards and some savings.

The Canadian's entrepreneurial streak first showed itself in his paper round as a 12-year-old, before he started to breed rabbits a year later. "It wasn't just breeding rabbits. You make it sound so cheap," he says in a mock-wounded tone. "I imported the first set of Dutch dwarf rabbits into Canada. I sold only the females and offered stud services for the males. I knew people would breed their own males eventually. Until then, I controlled the product."